New York
Calvin Klein | Spec
Calvin Klein Spec Project features artist Lorde "P" in a concept-driven piece that explores the brand's aesthetic through performance and atmosphere. Directed in collaboration with cinematographer Nick Brady and shot in New York, the project balances intimate moments with bold visuals to create a compelling narrative around the artist and the brand's identity.
The spec demonstrates a clear vision for how Calvin Klein's minimalist ethos can frame contemporary talent. The collaboration with Brady supports the concept throughout, allowing Lorde "P" to command the space and carry the piece. The project showcases an understanding of both the brand's identity and how to translate that into engaging content that feels authentic to the artist.
